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Automatic subscribe/unsubscribe
The list sign up page we generate for your list will include a box in which people enter their email address (and other information such as interest areas or demographics if you opt to collect it) and a "Subscribe" button. This way, you do not have to add subscribers manually.
Plus, each outgoing message you send will contain information on how the recipient can subscribe, change their profile, or unsubscribe instantly, without having to involve you in the process. Note: sometimes people might not use the built-in subscribe/unsubscribe features and instead contact you directly. Unfortunately, those requests have to be handled manually but thankfully there are usually very few people who do this.
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